What’s behind News Corp’s new spin on climate change?
- Written by Gabi Mocatta, Research Fellow in Climate Change Communication, Climate Futures Program, University of Tasmania, and Lecturer in Communication - Journalism, Deakin University
Justin Lane/EPA/AAPAustralia’s Murdoch-owned tabloid newspapers – including The Daily Telegraph, Herald Sun and Courier Mail – have embarked on a bold new climate change campaign.
This climate rebrand, dubbed “missionzero2050”, is billed by the company as “putting Australia on a path to a net zero future”....
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