The Bulletin
Men's Weekly


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Appier closes out its financial year with all-time revenue and profitability highs

  • Written by The Bulletin

Strong business momentum supports an optimistic outlook for 2024

Highlights and achievements for fiscal year 2023

  • Surpassed upward revised guidance in terms of total revenues and profit
  • Achieved all-time high annual revenue of 26.4 billion yen with a 36% YoY growth rate
  • Profit soared to a historical high with a 16X increase in operating income, while operating margin grew to 3.0%, net income margin to 3.8%, and EBITDA margin reached 10.7%
  • Annual gross profit expanded at a faster pace than revenue growth at 37% YoY
  • Strong geographic expansion boosted revenues, with revenue from US & EMEA reaching 84% YoY growth, while NEA achieved 40% YoY growth through solid customer expansion
  • Grew customers by 18% with a 15% increase in ARPC, sustaining a low monthly customer churn rate of 0.6%

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