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can the major parties win votes with a funny marmot or a joke about Star Wars?

  • Written by Mark Rolfe, Honorary lecturer, School of Social Sciences, UNSW Sydney

The 2022 election campaign seems longer than Napoleon’s retreat from Moscow. And there is still ten days to go. But that does not mean the whole thing is without lighter moments.

Humour is an important and inescapable tool of persuasion used by politicians, parties and their allies during election campaigns.

What are we seeing in 2022?

Neither...

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