Art for art’s sake? How NZ’s cultural organisations can maintain integrity and still make money
- Written by Ksenia Kosheleva, Doctoral candidate, Marketing, Hanken School of Economics
Stokkete/ShutterstockWhen Auckland mayor Wayne Brown said in 2022 that the Auckland Art Gallery had the foot traffic of a corner dairy and cast the institution as an “uneconomic” entity, he conceded he was at risk of “being seen as something of a philistine”.
But the mayor’s comments also highlighted a very real...
