We tracked election ad spending for 4,000 Facebook pages. Here's what they're posting about – and why cybersecurity is the bigger concern
- Written by Glenn Kefford, Senior Lecturer (Political Science), The University of Queensland
ShutterstockHave you noticed your Facebook and Instagram feed filling up with political ads lately?
The social media strategies of many parties and candidates aim to bypass mainstream media to speak directly to voters, but they are often not as sophisticated as is assumed.
As part of a team studying the digital campaign, we have been tracking what...
